Lens & Lumen were engaged by Accor to produce a full creative campaign across two back-to-back projects for Mercure Melbourne Southbank and Mercure Sydney, capturing the unique character of each property and the cities that surround them.

The brief centred on Mercure's local maps campaign, bringing to life the idea that a great hotel stay is inseparable from the neighbourhood it sits in. Deliverables spanned two cinematic hero films with voiceover, two short-form social edits, and updated image galleries for both properties, a complete content suite built to perform across international campaign channels.

From shoot planning through to final delivery, the project demanded precision, adaptability, and a clear understanding of Accor's brand standards. The client noted the detailed pre-production planning as a particular strength, ensuring creative alignment before a single frame was captured.

“We were very impressed by the overall quality of delivery, as well as Lens and Lumen’s strong understanding of our guidelines and the objectives of our new campaign. Your proactivity in terms of organization was particularly appreciated, especially the detailed shoot planning shared in advance, which really helped us follow and validate your ideas ahead of the shoot. The delivery and editing process was smooth and very fast. We would definitely recommend your team for your professionalism, and it was a pleasure working with such great people! If you’re a brand looking to capture your products or experiences in a unique way, do not hesitate to choose Lens and Lumen.”

Lauriane C, Global Social Media & Influence Consultant ACCOR